DMAutomation
DMAutomation Multi Media Solution

Multimedia Solution

Orchestrate outbound and inbound media. Integrate offline and online channels.

Effortlessly integrate print, email, phone, mobile, web, and social media to connect with your target audience and nurture them until they are ready to buy.

Build and cultivate a relationship with your target market with timely, relevant, and personalized messages.

 
DMAutomation Individualized Service

Individualized Service

A marketing automation platform built ONLY FOR YOU! Unlike other marketing automation apps, DMAutomation® can be customized to meet the specific needs of your business.

 
DMAutomation Campaign Workflows

Campaign Workflows

Create campaign workflows as simple or sophisticated as you’d like. DMAutomation® empowers you to build any marketing campaign workflow you can imagine. The possibilities are endless!

 
DMAutomation Qualified Leads

Qualified Leads

DMA will help your sales team close more deals by sending them leads that are qualified and have expressed interest in your product or service.

Email Services

1. Make Sure Your Email Has Obvious Links

The purpose of your email is to drive traffic to your landing page, product page or website. Make sure the links to these are obvious and repeated throughout the email.

2. Minimize Your Use of Images

Many of your recipients will not see the images included in your email. Use well-coded HTML instead of image-heavy design. Rely on HTML to enhance the look of your email.

3. Make It Easy to Unsubscribe

Unsubscribe buttons are not only required by law, but they are better than the alternative (getting your mail marked as spam and losing the opportunities for future communications). Make sure the unsubscribe process is as easy as possible for the user.

4. Maximize Your Email Template Dimensions

Most of your users will be viewing your email in a preview pane with the images turned off. Make sure that your HTML email template isn’t more than 600 pixels wide and that you clearly get your value proposition and at least one link into the first 100 pixels of height.

5. Keep Your Text Short

Most users aren’t going to read the full text of your email. They’re going to scan it for key points that they are interested in. Keep your text short and to the point.

6. Send Test Emails

There is nothing worse than sending your email to your list and then finding a mistake. Use your seed addresses to test “send to” and check formatting and deliverability before you send it to the main list.

7. Use a Text Version

A number of people do opt to view email as text-only, and increasingly, people are reading text-based email only on mobile phones. It is important to include a text-only version with the full HTML version.

8. Avoid Spam Filters

Spam filters are the enemy of direct mail. To avoid getting stuck in one, follow these tips:

  • Do not use more images than text
  • Use alt tags on all images
  • Do not use exclamation points, dollar signs or all caps in the subject line
  • Avoid spam trigger words (free, guarantee, guaranteed, dear, 50%, 100%, click, click here)

Graphic Design
Social Media
Direct Marketing