Creating personalized and effective marketing campaigns is only half the story. In the cluttered world of marketing, if you cannot accurately track and measure the results of each dollar spent on your campaign, you won’t be around for long.
DMAutomation’s Marketing Dashboard is a powerful tool that will make you and your business shine, with a visual presentation of your campaign results with real-time granular detail.
Having immediate analytics and reports puts you in full control. You have the ability to make any needed adjustments or formulate follow-up marketing communications to improve your results.
- Track, measure and improve marketing ROI
- Increase marketing campaign response rates
- Integrate offline and online marketing
- Generate high quality leads faster
- Gain real-time visibility into marketing campaign results
- Enable sales team to follow up with a hot lead immediately
- Create campaigns using Personalized URL (PURL), QR code, email, SMS, intelligent mail barcode and more